Mumbai: The story of Sooper Dooper Kids is as inspiring as it is innovative. Founded by Nevil, Darukhanawala, the brand was established with a visionary goal: to empower young minds to make a difference. His vision is clear and compelling-a “profit for good” business model where success is measured not only by financial gains but by the positive impact the company creates.
Sooper Dooper Kids operates on a simple yet profound principle: every purchase made equates to a promise of donation. This one-for-one model ensures that every item of clothing purchased contributes to a greater cause, fostering a culture of care and generosity.
To give our readers a general overview of some stats, the India kids’ apparel market was valued at $21.6 billion in 2023 and it is projected to grow to $26.5 billion by 2032, reflecting a compound annual growth rate (CAGR) of 2.28 per cent from 2024 to 2032. This growth is driven by factors such as increasing population, a large consumer base, rising disposable incomes, and strategic promotional efforts by manufacturers.
The brand’s mission has recently gained significant momentum with the support of Her Highness Sheikha Arwa Al Qassimi of Sharjah. Her belief in Sooper Dooper Kids’ vision has brought crucial funding, allowing the initiative to expand its reach and deepen its impact. Her Highness’s backing is a testament to the brand’s potential to inspire compassion and demonstrate the transformative power of thoughtful fashion choices.
Indiantelevision.com caught up with the brand’s founder Nevil Darukhanawala, where he shared insights which delved deeper into the Sooper Dooper Kids journey.
Read full interview at: IndianTelevision
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